Spark Freedom is a nonprofit strategic planning and communications advising organization. We help you formulate, target, and release communications that will best accomplish your organizational objectives.
To help the liberty movement recapture the hearts of its most important target audience – our neighbors.
Spark Freedom ignites a hunger for and reverence of freedom so that people can pursue their dreams.
We’re big believers in loving what you do, and having fun doing it. We know that these two qualities are key ingredients of success. Whether we’re writing creative copy, coaching you in creating fantastic teams, or helping you launch your best advocacy campaign yet — we are committed to achieving big things for our clients, while staying true to our senses of humor, humility and grace.
Nicole functions as CEO, communications advisor, products and services delivery, and keeper of the Spark Freedom brand.
Her professional career includes political activism in the free market arena, executive coaching, business management process, technology innovation and execution, business startup counseling, public policy design and representation, project management, and event management. Nicole is passionate about raising awareness and appreciation for the ideals of liberty, freedom, and self-reliance. Earlier work in the freedom movement include SPN, the Beacon Center of Tennessee, and Cascade Policy Institute.
In addition to her roles at Spark Freedom, Nicole (aka Nicole Sauce) is a musician, blogger, and organic farmer. She lives with her husband Mark in Lancaster, Tennessee. Together, they run The Center Hill Sun (an independent, local community newspaper) and a small homestead raising bees, chickens, ducks, veggies and other food, some cats, and two dogs. She is a modern-day renaissance woman. She even knows how to make mead!
Jonathan functions as chief of staff, operations, and external affairs for Spark Freedom.
He is a veteran of numerous political campaigns and policy debates. His legislative and political experience spans the state, local, and federal levels of American government, plus provincial and national levels in Canada. Prior to joining the liberty movement, Jonathan spent time in the private sector, specializing in government affairs, corporate and external relations. Stints in the movement include Federalism In Action, State Budget Solutions, and the Maine Heritage Policy Center.
Jonathan and his family make their home in Tennessee. When not working, he is an active church member, homeschooling father, volunteer youth leader, and loves to travel the country with his family in tow.
Lani functions as chief development officer, sales and marketing, in-house designer, and keeper of the brand. Her development experience includes capital campaigns, major donor relations, annual giving, and board reorganization.
Prior to joining the team, she worked in database design for the International Space Station and EOS programs at NASA Goddard. Lani holds a doctorate from the University of Arizona.
Lani travels between California and Tennessee, is an active grandmother, and maintains a writing and editing business.
Tim Eubanks finds it exciting to help spread the ideas of liberty to our neighbors. He joined Spark Freedom staff as a Charles Koch Institute fellow concentrating in communications. He had previously worked as the marketing and communications director of the Atlanta chapter of America’s Future Foundation and is an editor with the libertarian news aggregator Cor.ax.
Tim grew up in Atlanta and graduated from Middle Tennessee State University with a degree in music business and audio production. After graduation, he worked for his fraternity, helping students better themselves and their organizations.
He lives in Colorado Springs with his fiancée Alison and dog Iggy. Everyone in the household enjoys hiking, snowshoeing, backcountry skiing, rock climbing – and Braves baseball.
Barb has over thirty years of management and marketing experience in all phases of marketing and business communications, including marketing/branding/communications training, with such companies as Procter and Gamble, Club Corporation of America, and Comdata Corporation.
She is founder and president of Savage, LLC, a marketing consulting firm. She holds a bachelor’s of science degree from Cornell University and a MBA in Marketing and Finance from Vanderbilt University.
John Guido graduated from California Polytechnic State University with a degree in Agricultural Business and started his career with The Morning Star Packing Company. The libertarian DNA behind the self-management culture at Morning Star was the catalyst for John’s early passion for libertarian social values. He quickly incorporated these ideas into all areas of his life, realizing them to be the most respectful and peaceful way to promote human flourishing and help communities solve today’s most difficult problems.
John has spent the last 20 years in the development of new business ventures and emerging technologies in the food manufacturing and production agriculture arenas, with expertise in industrial-scale raw product acquisition, processing, packaging and marketing.
In 2012, he decided to channel his energy into organizations and ventures that advocate libertarian social values by taking an active role with The Foundation for Harmony and Prosperity, facilitating Strategic Initiatives and External Relations. John also serves on the Board of Directors of The Bastiat Society and Spark Freedom and the Board of Advisors of The Seasteading Institute and Voice & Exit.
John’s other passion is to be on the ocean where he can be found sailing, diving or kayaking and only beholden to the laws of nature.
Matt Fontana, Board Member
Matt is Spark Freedom’s newest board member, but the only one who grew up working with his family’s carnival business. The family business moved from one major fair to another three seasons per year, but in all that excitement, Matt still says that the births of his children and grandchildren have been the most exciting.
A graduate of The Citadel, The Military College of South Carolina, with a B.A. in English, Matt proudly served as an officer in the U.S. Marine Corps. He notes that he’s been dedicated to the cause of freedom from high school through his 30-year public relations and marketing career. Matt worked for Brookdale Senior Living for more than 13 years, concluding his tenure in 2013 as the Vice President of Creative Marketing & Public Relations to open a private consulting practice.
Matt enjoys playing the piano, particularly to the songs of Jimmy Webb, and has composed and arranged two pieces for string quartet and piano for his daughters’ weddings. An avid reader, Matt enjoys fiction and military history; his favorite authors are Pat Conroy, James Hilton and T.S. Eliot. He has also co-authored and published a book of poetry. As concerns cinema, for its numerous memorable lines and theme song, Matt’s favorite movie is “Casablanca.”
“We’ve all heard that ‘history repeats itself’ and those who do not learn the lessons of history are doomed to repeat its mistakes,” says Matt. “I am hopeful that the spark of freedom can be ignited everywhere, that we might avoid the mistakes of the past and realize our full potential, individually and collectively.”
Stanford Swim, Board Member
Stanford D. Swim is the president of GFC Foundation, a Utah-based private foundation. Prior to taking his current post as a Trustee of the Sutherland Institute, he was senior analyst for Probity Advisors, a registered investment advisor in Dallas, Texas. He worked for several years in the technology industry as a software engineer and database developer. He serves on the board of directors of the National Council for Adoption. Stan received an MBA from Southern Methodist University and a BS in computer science from Utah Valley State College. He and his wife, Michelle, live with their son in Provo, Utah.